Chitika in the News and Blogosphere
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Chitika Featured in News Stories
iPod touch users slow to upgrade mobile OS - study
According to numbers compiled by online advertiser Chitika, only 55 percent of iPod touch users have paid the fee to upgrade their devices to OS 3.0 or higher. Nearly 95 percent of iPhone users have made the free upgrade.
Advertising on iPhone may be changing, but it's not pretty
The Chitika study examined ads that were text- and image-based, as well as in-application ads. They were likely not as invasive as the ones being served by Greystripe. After all, when it's in your face in such a way, it's going to get some of your attention.
Yahoo gets kicked to curb by Google, Bing
"They're [Yahoo] still going to be a viable No. 2 behind Google, but less so than they expected," said Daniel Ruby, research director at search-advertising firm Chitika, Inc. "Everyone is surprised by the fact that Yahoo has lost such a significant amount of traffic. Thirty percent seems like a very long shot."
Two percent pay for 100 percent of the internet
Only two in 100 people who browse the internet actually click on the advertisements, according to a study conducted by Chitika, an online ad network.
Exposing CTRs Of The Major Engines: Bing Beats Google, But AOL King Of Clicks
According to ad network Chitika, Bing users are demonstrating a willingness to click on ads more often than Google users. This is consistent with similar data the company released in July of this year that showed Bing outperforming Google with click-through rates (CTR). The data come from a sample of well over 100 million impressions on Chitika’s network.
Chitika launches new Twitter tool for webmasters
Today, it annouced the launch of a new Twitter tool for webmasters called TinyTweets. The company’s first non-ad based product, TinyTweets allows webmasters to insert a special code into any website which then gives visitors the ability to tweet any highlighted copy directly from the website.
Are You Cashing In With Chitika?
An overview of Chitika – a targeted search advertising network.[VIDEO]
Pitching the unsellable
Chitika marketing director Daniel Ruby explains that his company, based in Marlborough, Mass., offers ads that are "search-targeted rather than contextual" and describes how "instead of scanning a site for what the network deems relevant terms, we advertise directly to the intent of the user."
Twitter vs. Facebook Analysis: What Users Want
Twitter can be a lot of things for a lot of different people. However, according to online ad network Chitika, more of them want news than anything else. Chitika released results from a study of its users, looking at what Twitter users want.
What Twitterers Want: News
Twitter users want news and Facebook users are more interested in trendy topics. That's the broad brush, take-away from an analysis released today by Chitika, a search-based online advertising network.
Facebook Is the Most Valuable Source of Traffic [Stats]
Between search engines and social media, there are a lot of different ways that people can get to your website. But which of these sources provides loyal users that come back to your site multiple times?
Study Finds Mobilists Less Likely To Click Through
According to Chitika, an online advertising network, which analyzed more than 92 million impressions, mobile Internet users had a click-through rate of 0.48%, while non-mobile users had a 0.84% click-through rate.
iPhone owners rank last for mobile ad click throughs
The iPhone ranked behind Google's Android, Microsoft's Windows CE, Palm OS, and Research In Motion's BlackBerry, with a lowly 0.30%. The study was carried out by Chitika, a Massachusetts-based online advertising network, using a sample of 92m page impressions on mobile versus non-mobile internet usage.
iPhone users receptive to ads, or are they?
"While the recent growth in 'smartphones' has sparked a renewed interest in mobile advertising, it appears given the numbers that mobile users are not receptive to advertising - a phenomenon that is not surprising, given the mobile users' propensity to be searching for quick answers or directions," according to Daniel Ruby, research director at Chitika.
4G Wireless Evolution - Study Shows Smartphone Users are 'Disinterested' in Mobile Advertising
If wireless network operators and their mobile content partners are banking on subscribers clicking on ads on their mobile devices, they're going to be deeply disappointed with a new study conducted by Massachusetts-based online advertising and market research firm Chitika showing that mobile users are about half as likely to click on advertisements as non-mobile users.
Consumers Want Nothing to Do with Mobile Ads?
Just on the heels of survey results from Compete indicating that many smartphone owners are open to targeted ads, Chitika has shared some findings of a study that suggests mobile users are "extremely ad-wary."
Study Finds Mobilists Less Likely To Click Through
According to Chitika, an online advertising network, which analyzed more than 92 million impressions, mobile Internet users had a click-through rate of 0.48%, while non-mobile users had a 0.84% click-through rate.
iPhone owners rank last for mobile ad click throughs
The iPhone ranked behind Google's Android, Microsoft's Windows CE, Palm OS, and Research In Motion's BlackBerry, with a lowly 0.30%. The study was carried out by Chitika, a Massachusetts-based online advertising network, using a sample of 92m page impressions on mobile versus non-mobile internet usage.
iPhone users receptive to ads, or are they?
"While the recent growth in 'smartphones' has sparked a renewed interest in mobile advertising, it appears given the numbers that mobile users are not receptive to advertising - a phenomenon that is not surprising, given the mobile users' propensity to be searching for quick answers or directions," according to Daniel Ruby, research director at Chitika.
4G Wireless Evolution - Study Shows Smartphone Users are 'Disinterested' in Mobile Advertising
If wireless network operators and their mobile content partners are banking on subscribers clicking on ads on their mobile devices, they're going to be deeply disappointed with a new study conducted by Massachusetts-based online advertising and market research firm Chitika showing that mobile users are about half as likely to click on advertisements as non-mobile users.
Consumers Want Nothing to Do with Mobile Ads?
Just on the heels of survey results from Compete indicating that many smartphone owners are open to targeted ads, Chitika has shared some findings of a study that suggests mobile users are "extremely ad-wary."
Consumers 'trust Google over Bing'
A report by Chitika revealed that Bing is third in its ranking of consumer search engine preference with Yahoo finishing in second and Google the most popular.
Bing 'in need of online PR boost'
A recent survey by Chitika found that Bing was third in the overall search rankings, behind Yahoo and Google in first place.
Firm: Bing can't even win over IE users
In early August, Bing got just 10.3 percent of Web searches by people using Internet Explorer, according to search marketer Chitika. Google, on the other hand, fielded 74.2 percent of IE searches, while Yahoo performed 11.7 percent of them.
Survey: Linux users love Google, ignore Bing
It's therefore somewhat telling that Linux users overwhelmingly choose Google as their preferred search engine, according to data released today by Chitika, an online advertising network.
Survey: Linux users snub Bing, favor Google
According to a recent poll, which involved hundreds of millions of searches, the Linux community overwhelming favors Google. The Chitika survey concluded that Linux users favor Google at a ratio that surpasses Mac and Windows users, with nearly 95% of Linux desktops relying on Google.
Linux Users Avoiding Bing Like The Plague
Still, the figures from a recent survey by the search advertising network Chitika are surprisingly tilted in Google's favor, and they suggest that Microsoft has plenty of chipping away left to do before it can start eroding Google's search dominance.
Chitika: Bing outperforms Google?
Chitika researchers analyzed click through rates from more than 30 million ad impressions on more than 50,000 websites over the course of one week in July.
Bing Driven Ad Click Thru Rate 55% More than Google
According to data from the Chitika Ad network (since when did Chitika publicly become a data mining and reporting property?), Microsoft Bing driven users click on ads on 3rd party sites at a much higher click thru rate than both Yahoo & Google.
Reports: Bing Users Click More, Search Deal With Yahoo Coming This Week
A report analyzing traffic and click-through rates from ad network Chikita finds that "Bing users are over 50% more likely to click an ad on your site than Google users."
Bing Offers More Bang for the Buck: Survey
Search-marketing firm Chitika culled through the clickthrough rates of more than 50,000 sites in its network in July and found that people using Microsoft's Bing search engine are 55 percent more likely to click on an ad than Google searchers.
Bing users click on more ads than Google, Yahoo users
Bing's click-through rate in June was 1.5 percent, meaning 1.50 percent of searchers clicked on a paid link, according to search-advertiser Chitika.
Study: Bing's Ad Click-Throughs May Perform Better Than Google's
A study by the search advertising network Chitika suggests people who land on sites from organic search results via Bing are 55% more likely to click on an ad, compared with arriving on the site from Google.
Bing Searchers Showing Higher Ad-Click Rate Than Google in June
The report cited data collected by search-advertising network Chitika, revealing that when a user is directed from Google (NASDAQ:GOOG), they are 0.97% likely to click an ad, compared to 1.24% from Yahoo (NASDAQ:YHOO) and 1.5% from Bing.
The professional networking site SiliconIndia has announced 10 Internet companies to 'watch out' for in 2009.
#3. Chitika. It is really interesting to watch the fresh ideas being executed this time around as compared to the first dot com era. The new age companies have not just changed the business rules but also have altered the rules of the world.
"Chitika attributes its success to knowing when, and more importantly - when NOT - to show an ad"
It is common knowledge that the majority of online ad budgets are wasted on mismatched ads that do not convert, and only serve to annoy web users.
High ROI for Advertisers, High eCPM for Publishers
By Jeff Sable, VP Publisher Sales Chitika, Inc
"I have spent ten years in this industry and the best thing I have learned is when NOT to show ads,"
says Venkat Kolluri, CEO of Chitika, Inc., during an interview with Efrain Viscarolasaga of Mass High Tech.
Blogging for dollars
BlogBash
Chitika Introduces Money-Making Tag Clouds
Is Google Losing Affiliate Mindshare?
Kolluri’s Chitika MITX award finalist
Internet Banner Ads Look to Get More Interesting
Product Search Hits Banner Ads
Chitika Featured in Blogs
iPod touch users lag on iPhone OS 3.0 adoption
According to new data from online advertising firm Chitika, nearly half of all iPod touch users have yet to upgrade to iPhone OS 3.0... As Chitika researcher Daniel Ruby points out, this number becomes even more surprising when one considers that the majority of iPod touch units sold in the last six months came with OS 3.0 pre-installed.
Nearly half the iPod touch users refuse to pay $5-$10 to update to iPhone OS 3.x
According to a Chitika Research survey, 94.4 percent of iPhone owners run iPhone OS 3.x versus 55.24 percent of iPod touch owners who have the latest software. The online advertising firm said those numbers are even more indicative considering the fact that all iPod touch devices shipped over the past six months come with iPhone OS 3.0 preloaded.
Survey: 45% of iPod touch users running old firmware
Chitika Research, a company that helps deliver online advertising, has released numbers from its network that claim 45% of iPod touch users still haven't upgraded to the iPhone 3.x firmware.
Are Microsoft Users More Gullible When It Comes to Online Advertising?
Is there something about people who use Microsoft products that makes them more likely to click on an online ad? Some data from search advertising network Chitika suggests so.
Are Microsoft Users More Gullible When It Comes To Online Advertising?
Is there something about people who use Microsoft products that makes them more likely to click on an online ad? Some data from search advertising network Chitika suggests so.
Report: Bing Searchers Still More Click-Happy Than Google Searchers When It Comes To Ads
The actual CTR for Bing is 1.74 percent versus 0.98 percent for Google, compared to a 1.50 percent CTR in the summer. Google's CTR is almost the same. Chitika is basing these numbers on 134 million ad impressions across 80,000 sites, so it is a snapshot.
The Struggle Towards Effective Mobile Advertising
Recently, we at Chitika ran a study regarding the ad clickthrough rates of mobile vs. non-mobile users across our advertising network. Given the general consensus of the ad industry that mobile ads are extremely effective, I expected to see a noticeable difference between standard Web ads and mobile ones.
iPhone Users Not Keen on Clicking Ads
Specifically Chitika research found that mobile users are half as likely to click on ads. Of the five major smartphone operating systems Apple's iPhone ranked worst for ad click-throughs with a 0.30% rate.
Chitika study: iPhone users hate ads
Local and time sensitive advertising opportunities on the iPhone may be getting a lot of people excited these days, but online ad company Chitika is not among those bullish about the burgeoning mobile ad market.
iPhone Owners Hate Ads, Study Says
Everyone — from app developers to startups such as AdMob to Google — are feeling bullish about the megabillion-dollar potential of mobile advertising. They shouldn't count their chickens before they're hatched, warns a study conducted by Chitika, a Marlborough, Mass.-based online advertising company.
Study: iPhone users least likely to click ads of all smartphone users
A new study was released recently that looks at the click through rate of mobile phone users on ads while surfing the net online. The study looked at 92 million impressions and of that number, 1.3 million came from mobile browsers.
Study: Mobile (And Particularly iPhone) Users Not Keen On Clicking Ads
New research performed by online search advertising company Chitika suggests mobile users are far less likely to click on ads than non-mobile Internet users. In fact, they're about half as likely, the study shows based on a sample of 92 million impressions.
Chitika Review: A Viable AdSense Alternative
The evolution of the Chitika strategy is interesting. In fact, Chitika often refers to their solution as Google-esque. However, one can argue that Chitika's new premium strategy leads Google's AdSense technology. Will AdSense Become Chitika-Esque?
iPhone Users Not Keen on Clicking Ads
Specifically Chitika research found that mobile users are half as likely to click on ads. Of the five major smartphone operating systems Apple's iPhone ranked worst for ad click-throughs with a 0.30% rate.
Chitika study: iPhone users hate ads
Local and time sensitive advertising opportunities on the iPhone may be getting a lot of people excited these days, but online ad company Chitika is not among those bullish about the burgeoning mobile ad market.
iPhone Owners Hate Ads, Study Says
Everyone — from app developers to startups such as AdMob to Google — are feeling bullish about the megabillion-dollar potential of mobile advertising. They shouldn't count their chickens before they're hatched, warns a study conducted by Chitika, a Marlborough, Mass.-based online advertising company.
Study: iPhone users least likely to click ads of all smartphone users
A new study was released recently that looks at the click through rate of mobile phone users on ads while surfing the net online. The study looked at 92 million impressions and of that number, 1.3 million came from mobile browsers.
Study: Mobile (And Particularly iPhone) Users Not Keen On Clicking Ads
New research performed by online search advertising company Chitika suggests mobile users are far less likely to click on ads than non-mobile Internet users. In fact, they're about half as likely, the study shows based on a sample of 92 million impressions.
Win a Playstation 3 with Chitika
Chitika has re-launched their Adsense + Chitika placement contest which they ran last year and had over 300 entries. The winner of this years contest will receive a Sony Playstation 3 Slim console and a copy of NFL Madden 10 and two runners up prizes of $200 each are available.
Adsense + Chitika Placement Contest 2: Win Playstation 3 Slim & NFL Madden 10
Contest for Adsense + Chikita Ad Placement is back. Share how Google AdSense and Chitika Ad placement could work best on your site. This years' grand prize winner will receive: a Playstation 3 Slim + NFL Madden 10. And 2 runners up will receive: $200 each!
Bundling Won't Help Microsoft Bing Versus Google
Chitika, which recently analyzed search engine traffic through open source, did another study this past week and confirmed again that Microsoft Bing is not gaining significant traction.
When It Comes To Search, Bundling Bing In IE Barely Gives It An Advantage
You'd think that bundling a search engine into a browser would have some impact on market share. But some new data provided by search advertising network Chitika suggests that at least for Bing, being bundled with IE isn't doing it much good.
Open source reputations build brand loyalty
A recent study by Dan Ruby of Chitika found Google has 16% more market share among Linux users than Windows users. That's 78% share on Windows, 94% on Linux.
Sign Up For Chitika Premium – Win A New Laptop!
Chitika announced yesterday they will be giving away 5 brand new dell mini-9 laptops to new premium publishers. These laptops are pretty hot and I have been looking to pickup one for a bit cause you can install MacOSX on them.
Chitika Offers a Different Take on Ads
Chitika has three very different ad offerings. The one I've had the most success with is Chitika|Premium. This ad unit it similar to AdSense in that it is a target rectangle of ads on your page. It is unlike AdSense in that it is targeted based on the search engine queries that lead people to that page.
Innovative Advertising: Chitika promoting ads featuring celebrity bloggers
Just saw these interesting ads by Chitika on few sites, featuring celebrity bloggers like Darren Rowse and Chris Pirillo.
Chitika or Chikita Pay Per Click Network Review [Video]
Here is a quick and honest, and of course, humorous, review of the Chitika and/or Chikita pay per click affiliate network.
Are Bing users flocking to advertisers — or away from Yahoo?
So far so good. It's a great compliment or alternative to using contextual ad programs like AdSense, Kontera, Infolinks, etc. Here's a video with an overview of how it works…
Google, Yahoo, Microsoft -- Rethinking Search Ad Effectiveness
According to a TechCrunch report, search advertising network Chitika found that in June, Microsoft led both Yahoo and Google in percentage of search users who click through on ads.
Technology: Bing Users' Click-Through Rate 55% Higher Than Google Users'
Essentially, people who use Bing are far more susceptible to advertising. Bing has acquired a decent market share in such a short time, but could it just be that they've reaped the low hanging fruit of those particularly persuaded by advertising?
Bing Users Are 55 Percent More Likely to Click on Ads
And now there seems to be another reason why Microsoft execs should be patting themselves on the back as data from search-advertising network Chitika shows that Bing users are 55 percent more likely to click on an ad in a site they are visiting, compared to Google users.
Google Vs Yahoo Vs Bing : Which provide better search results and ad revenue ?
Comparing organic search traffic,if a user arrive on your website via BING, is more likely to click on an Advertisement, than a user who is referred by Google or Yahoo. The study was done by a search advertising company Chitika.
Are Bing Users Twice As Likely To Click On An Ad Than Google Users?
Are people who search on Bing more commercial than Google searchers? According to a study by search-advertising network Chitika, visitors who arrive at sites from organic search results on Bing are 55 percent more likely to click on an ad than if they arrived from Google.
Are You Cashing In With Chitika? [Video]
So far so good. It's a great compliment or alternative to using contextual ad programs like AdSense, Kontera, Infolinks, etc. Here's a video with an overview of how it works…
How do I get started with Chitika on my site?
I recently made a few little tweaks to how I was including Chitika ad units on this site and suddenly saw my revenue jump 20x. No complaints here about that!
Chitika Mega - Massive Increase in CTR and Revenue
Chitika gives me the option to choose something new and that really works great towards making money online. [They] never stop inventing great ad units that are helpful for publishers too.
Chitika has introduced a new ad unit called the MEGA-Unit
And so far they say the MEGA-Unit's CTR is 4 times higher than their other ad units across the Chitika network.
The "mega unit" premium ad unit
Chitika (the #2 way that I make money blogging) have come out with a handy new ad unit option for publishers wanting to monetize traffic arriving on their blog from search engines - the 'mega unit' premium ad unit.
Chitika has announced a new, large unit
I'm testing out the new format on a couple of blogs that already do fairly well for Chitika advertising.
721% increase in Chitika income!
After replacing our existing Chitika Premium ad with a larger size, updated format and location change, we received a massive 721% increase in income!!
Cooler than Chitika eMiniMalls, from the same company itself: Chitika Premium!
Since the Chitika Premium has also a wide range of categories, you can use it in any site and it still works up to its best!
Jensense with Chitika at SESNY
At SES New York, I was one of the guest judges for Chitika’s SearchAppalooza, to find the best new search app for 2009 (and there was also a pretty hysterical Oreo cookie eating contest at the end). Video of JenSense here.
We can conclude from this experiment that size and placement of the adverts are very important to your success with online pay-per-click (PPC) advertising
With some input from Chitika's team, we made a few tweaks to the size and style of the advert... The results? Pretty amazing considering how little effort was involved.
Yahoo! Search at SES & SearchAppalooza
If you haven’t already heard of SearchAppalooza, it’s a great search-focused developer challenge sponsored by Chitika. The five winners will be given the opportunity to present their app to a panel of experts at SES, including Yahoo!’s own Larry Cornett.
Chitika Search-Targeted Advertising: Pay Per Click Program Can Be Used With AdSense
Chitika ads work like other pay per click program ads with a few small differences, making Chitika a unique online marketing system.
Chitika Has The Best Ads You Will Never See
If you are looking for an alternative or a supplement to Google Adsense on your site, then Chitika Premium pay-per-click ads may be just the thing for you.
Ryan Travis, Director of Client Services at Chitika, Inc., was interviewed by TechnoTip.org
about his stellar contribution to the publisher account/support management & also answers questions about what has made Chitika such a successful online advertising company & how it has been able to stand apart from the rest.
Chitika is holding SearchAppalooza
a competition that is intended to discover [the] five best applications in web search technologies and help the people behind such technologies pitch them to executives from Microsoft and Yahoo... The competition this year will take place at Search Engine Strategies http://www.searchenginestrategies.com/ event in New York on the 24th of March.
Joining Chitika takes about 2 minutes
but then they advise you that it could be 2-3 working days before a human can check your website to approve you. They actually approved me within about 20 minutes!
Chitika performs very good for all websites. The sites AdSense performs bad for are the sites Chitika performs very good for.
Poor text-content websites for example. Chitika is able to display relevant ads for the visitor by just analyzing the tiny search string which reveals what the visitor was actually looking for!
Impressive Chitika - 3 time increase in income over 6 months
Now I am about to complete using Chitika as a Google Adsense Alternative in few of my sites. I must say, I am extremely happy with the Chitika performance.
Chitika|Premium is a CPC search-targeted advertising solution brought to you by Chitika.
It can be run on the same page as Google AdSense, or on its own as an AdSense alternative.
Chitika Premium is a clever ad programme with clever adverts that only appear to visitors who have come from North America via search engines.
They sit quietly on your blog, and stay invisible unless you receive ne of these visitors. Then the ad unit turns itself and appears however you have designed it inside your blog post. The really clever bit is that the advert is selected based on the keyword that the visitor was searching for.
It's [Chitika Premium] a good first stream product for maximizing earning potentials from content based networks.
Learn from the best of the best with a collection of advice from 30 of the most prolific and successful bloggers online today in Chitika's free eBook.
4 Widget Ads Options from Chitika, Shopzilla, WidgetBucks and Amazone to Make Money on Your Blog This Christmas
Win a Google Android G1 from Chitika
Chitika Wordpress Plugin
How well do Chitika ads work? Interviews with Jeff Sable (Chitika) and Gail Bjork (Digicamhelp.com)
Chitika Affiliate : Integrating eMiniMalls with your site’s content Tips
Contextual AD Systems- Earning Beyond AdSense
More Blog Monetizing Options
Chitika eMiniMalls Adds New Categories and Multi-Product Unit Sizes
